Stainless Straw Dishwasher Rack.

Suckitup (SIU) initially came to Boost Design to discuss a concept for how to encourage the use ofreusablestainless steel straws in the food services industry. Starting with a much more complex idea, Boost worked with SIU to simplify the project to address one of the core challenges facing the adoption of reusable stainless steel straws; easyand effectivecleaning.


  • Worked with SIU todevelopa product solutionthat would ultimatelyencourage the uptake of reusable straws in the commercial environment
  • Developeda range ofdesign concepts to explore potential product configurationssuitable for maximising straw capacity and cleaning, whilst also being compatible with commercial dishwashing systems
  • Generated a series of high-quality product renderings that illustrated a range of aesthetic design options which SIU were able to use to confirm market interest with their potential customers and key stakeholders
  • Investigated a range of suitable recycled materials for use in the final product. The racks are made from 50% recycled, injection moulded polypropylene
  • Developed a proof-of-concept prototype such that ease-of-use and cleaning performance could be assessedwithina commercial environment
  • Identified suitable vendors for large scale manufacture,and undertook DFM (Design for Manufacture) with nominated suppliers
  • Arranged tooling and productionof final product

Media & Links

You can find out more about SuckItUp on their website

See a video of the product in action here:

Boost Design Wins a Gold Australian Good Design Award

“Any reduction in the number of disposable drinking straws is a positive thing, Suckitup go further to provide an all in one solution. This is a well-resolved, integrated and aesthetic solution to the issue of cleaning metal reusable straws. It’s a really innovative product that addresses a huge need – by making the straws easy to clean, uptake will be increased. Consideration of the user experience is evident in the design, as is engagement with the people that will use the product. The approach to packaging the design as a complete unit (straws + cleaning rack) is really clever and removes barriers to purchase. A really well executed design.”

– Australian Good Design Award Jury

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